Your Watermelon Glow Niacinamide Hue Drops Questions, Answered

Your Watermelon Glow Niacinamide Hue Drops Questions, Answered

Meet the latest addition to our lineup: Watermelon Glow Niacinamide Hue Drops! This versatile, skin-first, tinted serum features clinically effective ingredients and our beloved Dew Drops texture to instantly enhance your skin’s natural tone and radiance with a sheer, warm glow. Keep reading to learn more about Hue Drops, and get answers to the most commonly asked questions. Ingredients Is this the same base formula as Dew Drops? Yes! Hue Drops uses the same skin-loving ingredients and texture that you know and love from our iconic Watermelon Glow Niacinamide Dew…

Watermelon Glow Hue Drops | Glow Recipe

Watermelon Glow Hue Drops | Glow Recipe

The beauty of, well, beauty is that it’s what you make of it: These days, your face serum can double as your highlighter (hey, Dew Drops), while your eye cream can work as a primer for eye makeup. Watermelon Glow Hue Drops live up to that expectation of flexibility and experimentation, working as first and foremost a skincare product — it has the same hydrating and brightening base as Dew Drops, packed with niacinamide and hyaluronic acid, and also has the addition of centella asiatica to soothe skin. Over time,…

Niacinamide 101: Why This Ingredient Is an All-Star

Niacinamide 101: Why This Ingredient Is an All-Star

Niacinamide isn’t exactly new to the skincare scene. It’s been a supporting actor for awhile — and only recently has it come into the spotlight as the headliner ingredient, as it is in our Watermelon Glow Niacinamide Dew Drops and Watermelon Glow Niacinamide Hue Drops, highlighting serums that offers legit skincare benefits and can be used as a highlighter, primer, or however you want to use it. Part of the reason for its newfound appeal? Niacinamide plays well with everything — every ingredient, every skin type, and every skin concern.…

Everything You Need to Know About Centella Asiatica

Everything You Need to Know About Centella Asiatica

You don’t need to raise your hand if you’ve ever been personally victimized by acne, rosacea, eczema, product formulas, or aggressive environmental conditions — we know all but a lucky few of you have. The good news is that there’s a solution you might not have tried yet for your redness and irritation, and it doesn’t involve a trust fall. Centella asiatica, also known as Tiger Grass, is by no means a new ingredient — it’s an Asian plant that’s been used in skin care for centuries, ever since, as…

What Is a Highlighting Serum, Exactly?

What Is a Highlighting Serum, Exactly?

Some skincare products, like moisturizer, are as straightforward as it gets. Moisturizer moisturizes, sunscreen defends against sun damage, you see where we’re going with this. But with Watermelon Glow Niacinamide Dew Drops and our new Watermelon Glow Niacinamide Hue Drops, our new highlighting serum, it’s not quite as straightforward. For one, is it a highlighter, a tint, or a serum? And why would you want your serum to have highlighting benefits, anyway? Good news: We’ve got answers to this up-and-coming hybrid — plus, how (and why) you’ll want to use…

Victoria Beckham’s Top Shelf | Into The Gloss

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“I started Victoria Beckham Beauty because I knew that there was an appetite for it—but I wanted to do it in the way that I wanted to, with a real focus on clean beauty. Product ingredients are key. In the past, I struggled with my skin for so many years. When I was younger, I was seeing dermatologists who put me on all sorts of antibiotics and different topical solutions, and I decided to take the power back and really focus on what I was putting in and on my…

Never Mess Up Your Bronzer Again

Never Mess Up Your Bronzer Again

If you’ve ever been confused about bronzers—what they’re supposed to do, how you’re supposed to choose one, and where the heck you’re supposed to apply them—well, of course you have. Bronzers are weirdly confusing. And it doesn’t help that in the past decade or so that they’ve risen in popularity alongside contouring products, which are vaguely similar to bronzers, but also very different! Then there’s the matter of finding the right shade, and also the right formula… Well today, makeup artist Harold James is here to help. The Paris-based bronzer…

Hannah Baxter’s Very Big Beauty Routine

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More Hannah! In Part I of the beauty editor’s Top Shelf, she walked ITG through her career path and over-the-top skincare routine. Now she’s on to makeup, hair, nails, and fragrance. Get comfy! It’s going to be a long, but very good ride. MAKEUPI don’t really wear foundation and concealer that often, but when I do, I really like Glossier’s Stretch Balm Concealer. It’s very lightweight and easy to sheer out, and it works well for under the eyes and doesn’t settle into creases. I use shade Light 2. I’ve…